COON® CHEESE SWIMMING PARTNERSHIP
At COON® Cheese we’re proud to have joined forces with Swimming Australia and their learn to swim programme, The Junior Dolphins. The partnership commenced March 2016. The Junior Dolphins Program is a national initiative encouraging children to join their local swimming club and introduce them to the sport of swimming - a fun and exciting activity and a valuable life skill.
This partnership will see COON® Cheese play an active role at Swimming Australia national events with our reach also extending beyond the sporting fan to people far and wide across the country through the COON® Cheese Toastie Truck.
THE COON® CHEESE TOASTIE TRUCK
The COON® Cheese Toastie Truck has travelled the country, attending a wide range of events with $1 from every COON® Cheese Toastie sandwich going back to support the Swimming Australia Junior Dolphins Program.
In addition to the COON® Cheese Toastie Truck, the Dolphins brand will appear on COON® Cheese packaging in supermarkets around Australia.
COON® CHEESE AND SWIMMING AUSTRALIAOur General Manager of Marketing at COON® Cheese, Ted Lawson said “As swimming is a high participation sport in Australia, and we believe that all Australians should learn to swim, this is the right partnership for COON® Cheese. We believe in promoting an active, healthy lifestyle one in which COON® Cheese and swimming can play an important role especially in children and young adults.
The COON® Cheese Toastie Truck will be raising money for Swimming Australia by selling Toasties, hot of the griddle, which is comfort food that all Australians grew up with. We like to say that eating a COON® Cheese Toastie is like that feeling you get when Mum wraps you with a towel after a swim. Comfort never grows old.”